Common Email Marketing Mistakes
Email marketing is an old-school strategy that paved the way for more recent digital marketing developments. Though it’s been around for a long time…
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Chatbots: Past, Present and Future
Two years ago, Gartner predicted that by 2020 people would have had more conversations with chatbots than their spouses. While we haven’t yet…
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Outrank Your Competitor on Google
Even with all of the technological advancement in digital marketing, the Google algorithm remains a mystery to many. It’s a secret formula that…
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Ultimate Content Writing Tools for Every Writer
Content writing is a creative yet technical endeavour. Quality content takes time, effort and scrutiny. Even the best writers need to refine and edit…
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Is Your Business Ready to Get Digital?
Ready or not, every business is now being forced to use online solutions to manage its operations. The sooner businesses embrace digital…
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Kickstart Your Digital Marketing Strategy During a Pandemic
COVID-19 has completely transformed our daily lives. Not only has it had severe public health implications, but it’s also had an astronomic impact on…
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9 Social Media Marketing Mistakes to Avoid
Social media has become synonymous with digital marketing. It’s an integral aspect of today’s social fabric, with over 2.7 billion active Facebook…
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Facebook Ad Objectives 101
1.62 billion people log into Facebook every day. Its reach, scale and influence make it a valuable marketing tool. Despite the speculation that the…
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Essential Programming Languages for Digital Marketers
In the data-driven world of marketing, it has become standard procedure for marketers to be fluent in programming languages. This is because nowadays…
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Five Reasons Why People Visit Your Website
Your website is your digital storefront and the nucleus where all of the most important activity takes place. If yours is attracting large volumes of…
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